Our Story
Born on the water and built for those who live to fish, How Ya Reelin Tackle is the product of over 30 years of tournament fishing experience in South Florida. What started as a passion for chasing pelagics and fine-tuning gear turned into a mission: to provide anglers—both hardcore and weekend warriors—with reliable, custom tackle they can trust offshore.
From rigging baits on the fly to leading successful charters, we’ve seen firsthand what works—and what doesn’t—when it matters most. Every product we offer is gear we trust on our own boats, tested in real tournament conditions. No gimmicks. Just proven performance, built by fishermen, for fishermen.
Whether you're fishing for fun, competing to win, or heading offshore for the first time, we’re here to make sure you're ready. After all—how ya reelin’?